Fintech
Goals
Reduce customer drop-off and accelerate digital onboarding through process redesign and API-driven optimisation
My Contribution
Performed gap analysis for document upload, KYC, and screening workflows
Defined requirements, stories, AC, and MoSCoW prioritisation
Mapped end-to-end AS-IS and TO-BE journeys
Designed Power BI dashboards for KPIsn
Outcome
18% drop-off reduction during pilot
Onboarding time reduced from 25 min to 11 min
12% CSAT improvement post-launch